After its launch in 2012, Tinder managed to become a raging phenomenon in the online dating arena; reporting over a billion “swipes” a day by the year 2014. But the Tinder app is not all about dating anymore – marketers are using the platform to advertise their brands and reach new market audiences.
User information on a Tinder profile consists of pictures and basic data pulled from Facebook, a link to the user’s Instagram and Spotify account, and a short bio unique to the dating platform.
What you’re going to learn in this guide:
- How Massive is Tinder?
- Why the Massive Numbers Matter if you are a Marketer.
- Benefits of Tinder Adverting on Facebook.
- How Tinder Adverting on Facebook Works – A Step by Step Guide.
- Plus so much more.